Owns, manages and grows the high-level marketing business relationship with top tier vendor accounts. Responsible for developing strategic proposals, including branding, corporate marketing, demand generation, sales enablement and corporate communications. Conducts in-depth market discovery to understand clients business plans, objectives, market challenges, competitive landscape and product roadmap, and accordingly, develops and pitches strategic marketing proposals with custom programs to meet clients goals and objectives. Accountable for ensuring execution exceeds client expectations while managing revenue, growth and profitability targets. Creates and delivers quarterly financial, marketing and ROI presentations and scorecards to clients, ensuring the strategy and program objectives are aligned and delivering quantifiable results. Sr. MAE's serve as a mentor to others team members and aide in the on-boarding and training co-workers. Sr. MAE's are responsible for ensuring the client remains satisfied, updated and informed of all their current programs as well as new opportunities, through regular interactions with the client on a weekly basis.
Conducts extensive market and competitive intelligence and research to build comprehensive marketing and demand generation strategy that translates corporate and sales objectives into targeted programs that generate qualified leads. *Works closely with product marketing, industry analysts, financial reporting, creative services and executive management. *Makes executive pitches, develops sales presentations and conducts regular sales meetings with marketing and channel sales executives. *Develops strategic business plans and presents quarterly business reviews to clients. Conducts Market discovery session to review clients business plan, objectives, market challenges, competitive landscape and product roadmap, and develops strategic marketing proposals with custom programs to meet specific goals and timeframes. *Researches innovative marketing and demand generation technologies and programs to ensure clients receives state-of-the-art services and the highest quality leads. *Assumes a strategic and advisory role and leverages advanced technological expertise to achieve specific marketing and demand generation sales goals, market and mindshare goals and quantifiable business results for each client. *Keeps TD management informed by submitting activity and pipeline reports, such as daily call reports and program tracking, weekly work plans and monthly/quarterly financial analyses. *Maintains current ompany, customer, technical and professional knowledge. *Drives business within assigned client and product division(s) to ensure that goals are met. *Develops and manages detailed program budgets and high-level business goals and objectives for each client. *Utilizes the company CRM systems, and workflow production tools to manage traffic and status updates. *Acts as a team leader and provides mentoring to other team members. *Works in partnership with other team members to ensure creative briefs, deadlines and project work is completed with highest quality standards, and delivered on time and on budget. *Ensures clients remains satisfied, updated and informed of all their current programs as well as new opportunities, through regular interactions with the client on a weekly basis. *Quickly resolves client issues striving for win/win outcomes.*Performs additional duties as assigned *Meets attendance and punctuality standards
The requirements listed below are representative of the knowledge, skill, and/or ability required. Able to adjust readily to change and adapt as needed. Able to analyze and resolve complex issues and problems in a sound and timely fashion. Able to assimilate research data from a variety of sources, analyze, and recommend appropriate courses of action to take. Able to avoid win/loss situations and ensure productive resolutions of conflict. Able to build solid, effective working relationships with others. Able to coach others in the development of their skills. Able to constructively work under stress and pressure when faced with high workloads and deadlines. Able to create and conduct formal presentations. Able to execute instructions and to request clarification when needed. Able to exhibit ability to be sensitive to the needs, concerns, and feelings of others. Able to express ideas clearly and convey necessary information. Able to facilitate group interactions. Able to identify needs and opportunities and develop action plans to address. Able to interact effectively with all levels of management. Able to be attentive and foster two-way conversation. Able to maintain a positive attitude in the face of criticism, rejection, or failure. Able to negotiate skillfully, promote/sell ideas persuasively, and close transactions with mutually beneficial results. Able to prepare/analyze appropriate reports and other business correspondence. Able to provide courteous, timely service when addressing customer questions and concerns. Able to recognize and attend to important details with accuracy and efficiency. Able to serve as a resource to others in the resolution of complex problems and issues. Able to stay with a position or plan of action until the desired objective is achieved. Able to work independently with minimum supervision. Knowledge and/or expertise in related area of responsibility. Possesses strong organizational and time management skills, driving tasks to completion. Able to use relevant computer system applications (which may include spreadsheets, word processors, databases, etc) at an intermediate level. 4 yr college degree, from a regionally accredited university or 2 yrs college completed at a regionally accredited university (48 credit hrs) plus 2 yrs relevant exp.*Able to maintain confidentiality of senstitive information.